After recent changes in traditional in-app channels, advertisers are exploring alternatives – testing new DSPs, revisiting complex sources, or re-evaluating Google Ads. Why Google Ads mattersGoogle Ads is not a
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How to choose a niche in affiliate marketing and avoid going bankrupt: A practical guide for webmastersHow to choose a niche in affiliate marketing and avoid going bankrupt: A practical guide for webmasters
Affiliate marketing remains one of the most accessible ways to earn online. Webmasters, bloggers, and influencers make money by driving customer actions – registrations, applications, purchases, or other goals. But
Google rolls out June 2026 spam updateGoogle rolls out June 2026 spam update
Google released its June 2026 spam update on June 24, rolling out globally and possibly taking several days. No specific spam category was named, so it’s treated as a general
Secrets of monetization in microbloggingSecrets of monetization in microblogging
Microblogging monetization relies on trust, not audience size. Engaged followers beat big numbers. Key differences from classic blogging: short formats (stories, posts, shorts), fast pace, personal tone, and regular updates
Team vs. solo arbitrageur: Which format to choose for earning from affiliate programsTeam vs. solo arbitrageur: Which format to choose for earning from affiliate programs
In traffic arbitration, there are two basic work formats: solo and team. Solo means one person handles everything; team means tasks are split among members. Both can be profitable but
Meta’s metaverse is over. Here’s where affiliates should look nextMeta’s metaverse is over. Here’s where affiliates should look next
Meta is shutting down Horizon Worlds on Quest headsets by June 2026, with a full store removal by March 31. A mobile version remains, but consumer spending has been just
Genius Sports acquires Legend in record $1.2B gaming affiliate dealGenius Sports acquires Legend in record $1.2B gaming affiliate deal
Genius Sports has agreed to acquire Legend, parent company of gaming affiliate properties like Covers.com, in a deal valued up to $1.2 billion – the largest gaming affiliate acquisition ever. The transaction
Spotify lowers podcast monetization barriers as performance marketing growsSpotify lowers podcast monetization barriers as performance marketing grows
Spotify has reduced entry requirements for its Partner Program, lowering the listener threshold from 2 000 to 1 000, consumed hours from 10 000 to 2 000, and episode minimums
Google expands web connectivity: Key implications for affiliate marketersGoogle expands web connectivity: Key implications for affiliate marketers
Google is rolling out features to strengthen publisher connections – including global Preferred Sources, subscription highlighting in Gemini, and more inline links in AI Mode. These changes come as affiliate
PayPal integrates with ChatGPT: What it means for affiliate marketersPayPal integrates with ChatGPT: What it means for affiliate marketers
PayPal has become the first payment wallet integrated into ChatGPT, allowing users to complete purchases via OpenAI Instant Checkout starting next year. The integration uses the Agentic Commerce Protocol, enabling