Amid mounting pressure on the government to tackle the widespread use of disposable vapes, widely considered to be marketed at children, the ASA has announced a string of ad bans.

Against a backdrop of economic uncertainty, inflation, rising customer acquisition costs and growing data regulations, Airship, the mobile app experience company, today at Cannes Lions International Festival of Creativity announced a

Annual Social Media Ad Spending has Almost Tripled Since 2018 Over the past decade, social media has grown into an excellent marketing tool providing an alternative way for companies to

Email marketing solution GetResponse, said to be one of the market’s early adopters of OpenAI’s GPT technology, has announced the enhancement of its AI/ML capabilities with the launch of its AI Email

82% of businesses believe that consumers will find brands using social media rather than traditional search engines, according to HubSpot’s recent Social Media Report. With 70% of brands selling products directly

Brave Bison, a media, marketing, and technology company built for the new era, today announces its fourth acquisition: of Social Chain, a market-leading social media and influencer marketing agency founded

74% of CMOs have either seen, or are facing, cuts to their marketing budgets.  This is according to new data from customer engagement Platform SALESmanago, which surveyed 250 CMOs in the

Marketing analytics are responsible for influencing just over half (53%) of marketing decisions, according to a survey by Gartner. In May and June 2022, Gartner surveyed 377 users of marketing

On May 24 – 25, 2022, join 3,000 of the best e-commerce entrepreneurs, affiliates, media buyers, networks and tech suppliers at the original performance marketing event that brings ambitious and

“As confidence in new opportunities grows, it is evident that the Great Reshuffle in India is clearly being led by job seekers, and talent is in the driver’s seat right